Back to the Future references aside, it's a fairly accurate title, because the topic of today's blog is about the future of the media. So let's get back to that. (Ah? AH? ehhh...)
So let's face it, media is constantly changing. Every time we turn around there's a new device, or rather, an improved device, that makes the ability to instantly transfer data even faster and easier. What does this mean? It means we get stuff fast. Even as far back as 10 years ago, a nightly newscast was really the best place to get the most up-to-date information, but flash forward to today, and we see that the top stories of the evening are often summaries of what's been posted on their websites or Twitter feeds throughout the day.
We're in a transitional time, where slow, human-based media is getting consistently outrun by the mobile, fast-paced, and instant communication that has bloomed thanks to the internet, smartphones, and the growing impatience of the human race.
Where will media be in 10 years from now?
Well, it'll probably be scary. Let's face facts, if almost everything we do that's technology related is connected to the internet, it won't be long until nearly EVERYTHING, is connected to the internet, and we'll likely have some sort of connectivity integrated into our bodies somehow, which will probably lead to intrusions of privacy by everyone from the government to mischief makers. Everything we care about will be integrated into a Facebook style stream where things like videos we subscribe to, posts from people we care about, news, and other google ads style interest pieces. Will radio be necessary? Will TV be necessary? Well, that depends entirely on the consumer. Just like it always, the biggest component in media will be the consumer, how people are choosing and wanting to receive their information will be the ultimate decider of the most popular format.
Vinyl's making a comeback. Maybe the telegraph will too.
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